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SUMMARY:From ‘Cool Idea’ to ‘Real Market’: Research Demands & Mark
 et Size
DTSTART;TZID=Europe/Berlin:20261117T100000
DTEND;TZID=Europe/Berlin:20261117T140000
DTSTAMP:20260922T000029Z
UID:a16d676218404a468a568a510e10bc4f@www.uni-bonn.de
CREATED:20260224T104805Z
DESCRIPTION:Do you already have a business idea or you are considering tur
 ning your PhD research into a startup\, but you are unsure whether there
 ’s a real market behind it? \n\nThis highly interactive workshop helps y
 ou move from intuition to evidence.You will receive an introduction to mar
 ket analysis (theory) and then spend most of the session working on your o
 wn idea: identifying your target customers\, mapping direct and indirect c
 ompetitors\, and estimating your market size using simple\, founder-friend
 ly methods.\n\nBy the end\, you will leave with a first market snapshot fo
 r your idea and a clear next-step list for further research\, so you can m
 ake a more informed decision about whether and how to pursue your startup 
 path.\n\nNo prior business knowledge needed – just your idea and curiosi
 ty.\n\nThis workshop for PhD students/PostDocs is part of the Doctorate/Ca
 reers plus program and units can be acquired.
LAST-MODIFIED:20260306T160317Z
URL:https://www.uni-bonn.de/en/research-and-teaching/transfer/transfer-cen
 ter-enacom/events/from-cool-idea-to-real-market-research-demands-market-si
 ze
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TZID:Europe/Berlin
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DTSTART:20261025T020000
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