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SUMMARY:Develop your Sales Playbook
DTSTART;TZID=Europe/Berlin:20231115T100000
DTEND;TZID=Europe/Berlin:20231115T170000
DTSTAMP:20260519T201326Z
UID:7ca362476dcf41419506634281d2c9c7@www.uni-bonn.de
CREATED:20230929T084746Z
DESCRIPTION:Do you know what successful American Football teams and the be
 st startups have in common? They own and apply a playbook\, that transform
 s vision and strategy into winning tactics!  So\, join us for an immersive
  workshop\, where you'll delve into the core principles of B2B sales for S
 tartups. In this hands-on session\, you will learn the key topics of strat
 egic sales and start to create a sales playbook for your own business. Gui
 ded by our NFL fan and expert coach\, Michael Schulte\, you will work on y
 our ideal customer profile and get into the unique needs and expectations 
 of customer stakeholders. Additionally\, you'll gain valuable insights int
 o the essentials of software-supported sales tools\, with a closer look in
 to Customer Relationship Management (CRM) systems\, that can support you i
 n winning new customers. Overall\, the full-day workshop will facilitate l
 earning through presentation elements\, business related exercises and sha
 ring of practical experience\, to avoid common pitfalls.
LAST-MODIFIED:20250919T101831Z
URL:https://www.uni-bonn.de/en/research-and-teaching/transfer/transfer-cen
 ter-enacom/events/archive-2023/develop-your-sales-playbook
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TZID:Europe/Berlin
X-LIC-LOCATION:Europe/Berlin
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DTSTART:20231029T020000
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TZOFFSETFROM:+0200
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