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Science Communication – Media Training to Pitch Your Research to a Broad Audience

A workshop offered by the Bonn Graduate Center

Over the last decade, science communication has become more and more important in researchers' professional routines. Do you want to learn how to communicate your research to a broad audience? In this two-day workshop, science journalist and presentation coach Marloes ten Kate will provide you with tools on how to present your work to laymen.

Online Workshop

Monday, September 19, 2022
9:30 a.m. - 5:00 p.m.

Tuesday, September 20, 2022
9:30 a.m. - 5:00 p.m.


Marloes ten Kate





Target Group

Doctoral students and postdocs


Research, Research Management


16 units are applicable within the Doctorate plus or Postdoc plus certificate

Eine Wissenschaftlerin und ein Wissenschaftler arbeiten hinter einer Glasfassade und mischen Chemikalien mit Großgeräten.
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Course Content

  • How to pitch your research in max. 3 minutes to a lay audience
  • How science journalists work and operate
  • How to craft an appealing story about science
  • Learning how science journalists present science stories
  • Understanding why science stories are portrayed in the media a certain way and how to craft an appealing science story yourself

Course Description

On day one you will learn how to pitch your research in a simple yet appealing way in just a few minutes. This is not only beneficial for future (poster) pitches, it is also a great way to share your knowledge in an understandable manner to a lay audience and to position yourself as an expert. At day two you will get a better understanding of how science communication works in the media. You will learn how science journalists operate and portray science stories.

You will be recording a video pitch on day one, so it is advised to take any useful recording equipment with you. For instance a placeholder for your mobile phone, a good microphone and something from your research to show on camera. If you don't have any fancy equipment, don't worry, a simple webcam and microphone on your computer and laptop will do the trick as well.


Bonn Graduate Center


+49 228 73-60141


Alte Sternwarte
Poppelsdorfer Allee 47
53115 Bonn

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